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Musician Steven Tyler
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Steven Tyler is back in rehab – according to Joey Bartolomeo and Mike Fleeman, of PEOPLE.com, for prescription drug medication addiction due to chronic pain.  He’s 61, and has just in the last five or ten years stopped doing all the acrobatics that used to amaze and amuse those of us who followed Aerosmith around like puppies.

If you’re at all cognizant of the bad boys of Aerosmith, you probably know that they went through serious rehab in the 60’s or 70’s – the whole group of them, I think, and if not, I apologize to any that didn’t need it. 

This latest problem began after Tyler fell off the stage during a concert in August, and broke his shoulder.  That’s only one of the many injuries he’s had in the last ten or so years, and he’s ascribed with ”severe chronic pain” and more surgeries still scheduled for his knees and feet.

Now, while Joey Kramer gave him lots of positive props when the story came out last December,  it is rumored that the rest of the band have talked to Billy Idol and Lenny Kravitz about replacing Steven Tyler as lead singer.

Rollingstone.com says Tyler has sent a letter to the band management explaining what we all already know . . . No Steven Tyler = No Aerosmith.  I’ll grant you, No Joe F-n Perry also equals No Aerosmith but who’d have thought you’d have to tell those guys??


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Do you know that some social networks, particularly Twitter are very powerful allies in SEO when used correctly?

Twitter is a  tool that can get you in trouble if you aren’t careful what you type. Your Twitter page and each individual tweet can be indexed in a matter of minutes and it becomes searchable by anyone whether they are on Twitter or not. Some tweets do show up on the first or second page of the search engine results pages because of the words and phrases used in the message. Depending on how well you thought out your message, you may help your business or harm it. You might not even be tweeting for business but a passing reference to your job or business could get back to your boss, customers or others interested in your industry.


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Your blog is the most personal thing you will ever show the world. Present anyway you want, most of the people who see it will never see you. If your blog’s job is to promote you and generate revenue, then you are going to meet people. Via phone, email, or in person.

.

And, any way you look at it, if your blog is your paycheck, you want to present the very best, most professional image possible, as well as showing off the edge you have on the work you do (and that includes displaying some “edginess” in your presentation).

So, are you going to buy one of those canned websites that everyone else in your profession has? Google “mortgage broker”, or “real estate agent”; you’ll get a thousand iterations of the same brand because sales people know they have to have a web presence, but they don’t have the knowledge, or time to hone their skills, so they load their credit card information into a self-replicating web-site purchase engine, get their log-on and password and put in their contact details, and maybe their photo, and sit back and wait for the business to roll in.

Come on, do you really think that will work webmagic for you? I know it is easy and I also know it isn’t always cheap. But even if it was cheap and easy, would it be in anyone’s best interest? Probably Not. Making a splash on the internet, really creating buzz for your business, giving your pages GoogleJuice? For that you do need time, along with

  • the knowledge of not only what you need but how to get it,
  • some money, but
  • probably not as much as you’d think to launch a blog and make it powerful enough to create webmagic,
  • managed social networking for the best viral marketing campaign you can create.
And don’t forget,while you’re doing all that, you need to create fresh content for your blog readers, as their numbers grow. So you need on the short list, Linked In, Facebook, Twitter. You need to start publishing those articles to e-zines, and you need to make sure you feed is available in at 57 variations for everyone out there because you never know what they’ll want. Well not 57, but sufficient choices. an RSS feed, an email option, do you want to also use Atom? Decisions, decisions, but hurry, cos those articles are still waiting . . . . none

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